What?
Posted: July 18, 2024 Filed under: beer, business Leave a comment

That’s from ValueLine. I’m long Diageo (Guinness has been popular for 250+ years and possesses pricing power, observe how few people buy the cheaper competitor Beamish) but I’m not seeing how putting on a VR helmet will help people experience tequila? Who is the dope here, Apple, Diageo, both? Feels degrading and cheap for both sides.