Shake Shack friesPosted: June 29, 2018 Filed under: business, food Leave a comment
The fries at Shake Shack are what I hoped Micro Magic fries would taste like, in my boyhood:
Anybody ever eat things? The packaging was attractive. They fooled me quite a few times.
Perhaps they failed in attempting to live up to an idea of a “fry.” A fry is firm, and Micro Magic just couldn’t get there. But they were making a salty mushed potato product that might’ve been attractive on its own terms.
A taxonomy error, perhaps.
Google led me to that image of Micro Magic fries on the website of New Adult Contemporary Romance author Jennifer Friess (don’t know if it’s a coincidence that her name is fries)
There was really a period there where the expectations put on the microwave were insane. Supermarkets were full of hallucinatory projections of what was gonna come out of the microwave.